"Creativity is a hallmark of the Sounding House experience! Not only does the Sounding House team come up with creative ways to gather data, but to report the findings as well."

Mike Homola

Group Manager, Marketing Research
Sprint

METHODOLOGIES

At Sounding House, we do the traditional exceptionally well. And we also excel at creating methodologies and techniques that help our clients get to the heart of the matter, efficiently and effectively. We don’t deliver the cookie-cutter research from a template. And we don’t just use the “technique du jour”. We intentionally and thoughtfully create methodologies, and skillfully blend them to meet your specific research needs. So whether your project entails a simple research objective, or represents a knotty research issue, we can handle it. 

METHODOLOGIES

  • In-person focus groups
  • Stacked focus groups
  • Online focus groups
  • Usability studies
  • Online journaling
  • In-depth interviews
  • In-context interviews
  • Shopalongs
  • One-on-one interviews
  • Facilishops

PROPRIETARY METHODOLOGIES

 

sounding house 4200 somerset drive, suite 200 • prairie village, ks 66208 • 913.236.4775